Content, Curated. – Issue #31

ByMark

Alright, issue #31 is here! It’s literally bursting at the seams with content from the last month or so, to the point where it’s difficult to decide which campaigns to shine a spotlight on.

In reality I see a tonne of decent campaigns all the time, and they’re regularly sent to me too. Everything I include in this newsletter is a piece which I personally think is top notch, but that’s just my opinion. Just because something isn’t included, doesn’t mean it isn’t good, so make sure you diversify your sources of inspiration to avoid falling into an echo chamber! (which is easy to do on Twitter).

Made something you’re proud of? Interested in becoming a sponsor? Drop me a note: markprtr[@]gmail.com

Lets crack straight into it.

Must-see Content 👀

Six Famous Logos Designed in Six Graphic Design Styles 🎨

This piece instantly reminded me of the iconic ‘Branded in Memory‘ piece by Signs.com, however the ideas are quite different. Kapwing reimagined highly recognisable logos in different art styles, including Retro 80s, art nouveau, Bauhaus and more.

The Most Humid Cities in the World 🌡️

While I’m pretty disappointed about the complete lack of any Monica references, this is a well presented piece that looks at the most humid cities in the world.

Discovered via Patrick Langridge 🕵️‍♂️

Reimagining Friends 🛋️

From one Friends reference to another. This time the folks at Furniturebox have reimagined the iconic Friends apartment in several different interior design styles.

When Women Make Headlines 📰

As always, The Pudding have absolutely smashed it with the depth and presentation of this piece. It highlights the underrepresentation of Women in the news, and how they’re presented when they do feature.

Discovered via Amy Walton 🕵️‍♂️

TV & Film Floorplans ✏️

This is such a cool idea. Iñaki Aliste Lizarralde has designed the floorplans for many iconic TV shows and films, such as Friends, American Psycho, 2001: A Space Odyssey, How I Met Your Mother and more.

Discovered via Lucy Hughes 🕵️‍♂️

British CV Spelling Mistakes 🙊

Pexels

This piece is a good reminder that you really don’t need flashy visuals and assets if your data is good. Adzuna analysed over 147k UK CVs and found that more than 6 in 10 contained spelling mistakes.

Discovered via Patrick Langridge 🕵️‍♂️

The UK’s Most Lucrative Landmarks 🏙️

In the UK we’re lucky enough to have an abundance of unique and interesting landmarks. Paymentsense have gone ahead and worked out which of the landmarks is the most lucrative, and which ones bring in the most footfall for local businesses.

The Colour Palettes of Our Favourite Celebrity Homes 🎨

I thought this was a pretty unique and interesting piece, looking at the colour palettes of celebrity homes. To do this, Uswitch went through the most-watched vids on the Architectural Digest YT channel.

United States Elevation Map 🗺️

These types of pieces are really interesting to me, and I’ve featured similar before. It’s hard to gauge the topography of a country from a traditional map, whereas something like the above instantly gets the point across.

AI Interpretations of Christmas Movies 🤖

This is a fun idea that uses an AI powered artwork tool to spit out some unique creations, based on the title of a Christmas movie. Some are pretty obvious, whereas others are much more subtle.

What Are the Most Distracting Driving Songs? 🚗

This has been done several times before, and each one seems to have different outcomes. It’s super relevant to the site in question though, which is nice! There’s so many different ways to spin this idea if you wanted to do something similar, such as focussing on different genres and annual events etc.

Discovered via Patrick Langridge 🕵️‍♂️

How Far Can We Throw on Other Worlds? 🪐

Ever wondered how far you could throw a ball on Jupiter? Dr. James O’Donoghue has you covered. He regularly shares awesome visualisations like this, so is definitely worth a follow!

Thinking of getting a gaming related tattoo? Well, you’re not alone. It turns out they’re pretty popular, Pokémon ones especially. Protect Your Bubble crunched Instagram data to work out which gaming franchises are a popular choice for tattoos.

Isometric F1 Tracks 🏎️

Even if you’re not into F1, you’ll still appreciate just how well done these mini isometric F1 tracks are.

More Great Content…

PR Stunts

The below campaigns may not have been intentional PR stunts, however they did attract substantial attention from the media.

Campbells Soup Candles 🕯️

Candle based stunts have been featured several times before, and they always seem to do pretty well. This time Campbells have released Tomato Soup and Chicken Noodle Soup scented candles, which sounds kind of disgusting.

Discovered via Vince Nero🕵️‍♂️

Butterkist Popcorn 🍿

This is a corker. With all the drama coming out of Westminster, Butterkist positioned the perfect billboard just outside.

Must-read Articles ☕

Below are some articles that are absolutely worthy of a read during your coffee break:

Must-follow Marketer 👑

I’m putting this section on the backburner for now, it’s one of the most time consuming sections and hard to decide when there are so many potentials!

To Conclude

That concludes issue #31, thanks as always to those who send over campaigns! If you ever want to share a something you’re proud of please don’t hesitate to get in touch: markprtr[@]gmail.com.

If you’re not yet subscribed, feel free to do so in order to be notified of future issues, and follow me on Twitter.

Thank you!

Mark.

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