Happy New Year! This issue of Content, Curated will be a lengthy amalgamation of my favourite content over the last year or so, and recent content from the end of 2019. 2019 saw the rise of some interesting content formats and ideas. Some were short-lived, bagging a few quick and dirty links before they ran … Read more
Welcome to issue #10 of Content, Curated., and the last issue before Christmas🎅🏻! If you’re brave enough to pursue a Christmas themed idea this year, you’ll most likely be finalising your outreach lists and fine-tuning your pun-filled subject lines. ‘You Wont Believe Ho-Ho-How Many People Will Get Breathalysed This Year’ Etc.. (you can have that … Read more
Welcome to issue #9 of Content, Curated. I wanted to kick things off discussing a topic I’ve been tweeting about sporadically over the last few months: diminishing returns. 1: a rate of yield that beyond a certain point fails to increase in proportion to additional investments of labour or capital2: benefits that beyond a certain … Read more
September saw the return of the bi-annual event, BrightonSEO. It’s one of my favourite conferences of the year, mainly because beer so many people from the industry attend and it’s great to see familiar faces. As well as this, there were some incredible content/Digital PR focused talks that I’d like to quickly highlight, just in … Read more
Welcome to a slightly different version of Content, Curated. The eagle-eyed among you may notice that this issue, and the email that was sent out, are slightly different. The newsletter has been moved away from the solution I was using, Revue, due to a few frustrations and limitations that unfortunately I couldn’t find a workaround … Read more